A catering corporation finds it difficult to sustain high-speed business development for the next five years with its current IT system. Hence, it expects to promote the digital transformation of its internal processes and core applications, optimize its current business model, and empower the organization to improve customer service experience. The use of FarPower can achieve the unified control of all data to form data middleware, identify consumers through all touch points, and build an all-channel membership system through all files. The continuous personalized interactions improve consumer activity and stickiness and increase the average activity of WeChat followers, thereby driving a growth in monthly consumption.
Solutions:
Build a corporate data lake: solving data islands and repeated data entry and building a corporate data lake.
Build data middleware: completing data connection between data middleware and the existing business system, finance system, HR system, membership system, OA system, and reservation system, including data acquisition, data cleaning, and data conversion; completing reports related to finance, human resources, the product and customer experience center, supply chain, and brand department.
Provide API services: for use by other systems.
Report system: The report system developed in this project is a web application on the PC end displayed on the mobile end. Users access to the report function through PC browsers/corporate WeChat.
Build basic business middleware capabilities, including the process engine, the job scheduling engine, and the API gateway, among others.